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We are really pleased to announce that we are driving the business forward *pun intended* with our appointment as preferred PR partner for Ring, the leading lighting and vehicle accessories specialist to the aftermarket. Following a competitive pitch, we secured the account to deliver year-round support for the business with the remit covering corporate, consumer and trade PR. In addition, we will work with… read more.

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There has been a bit of a ‘wobble’ within the media over recent days, with the findings of a report from the Women and Equalities Committee and the Petitions Committee announcing that women are regularly told to abide by discriminatory dress codes for work.   This all follows a previous story about a young woman who… read more.

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I have always really enjoyed networking. Even though some people go cold at the very thought, the chance to meet new people always has me intrigued. It could be because I’m inherently nosy or that I’m simply sociable – perhaps a mix of the two – but either way it’s something I like to do.… read more.

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People often refer to PR as some dark art but that’s not the case. It is true that there is some ambiguity about what it delivers based on the difficulty in measuring the overall impact that you can achieve from a campaign. After all, how do you truly measure word of mouth or a person’s… read more.

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A New Year often means setting yourself a New Year’s resolution and the opportunity for self-improvement, but I’ve never been a fan. If you look on the internet you will see that there are thousands – actually scrap that – millions of articles from coaches and lifestyle guru’s encouraging us to make ‘realistic’ resolutions and… read more.

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It seems to have become a bit of a trend over recent years, where people make a point of letting you know just how many hours they have worked. It’s no longer considered acceptable to get into the office at 9am and work to 5.30pm, if you don’t work until your mind is whirring and… read more.

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Humour is a tricky business when you work in marketing, not only is it very subjective but it is often easier to offend than it is to raise a smile. The challenge is that humour sells, but whether your particular preference is innuendo or something a little more subtle, you have to strike the right… read more.

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Whilst browsing a local news site yesterday evening I came across a story which caught my attention. It was about the owner of a book store in Hawes, who has found himself in hot water – and headline news – for being a little less than friendly to his customers. Wracking up an almost impressive… read more.

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Obligatory start to all communications this week, Happy New Year to one and all! We hope that you had a well-deserved break and have come back refreshed, albeit a little on the plump side. I certainly have So, as we embark on another year ahead what are the challenges that you will face? Have you… read more.