Post Published by

With the continuing popularity of Facebook and the increasing appreciation of Twitter and LinkedIn as tools for business, people could be excused for thinking that these platforms should sit within the sales function of a business. After all, it’s a great way to ‘target’ an audience and to ‘push out’ information about a product or… read more.

Post Published by

It’s no secret that as a Wakefield based PR agency we support local charitable initiatives and events when we can. Not only do we feel that it is the right thing to do as a business – to give something back – but it also means that as individuals we can contribute our time and… read more.

Post Published by

Image taken from TheBusinessDesk.com As an agency, there is one thing that we can definitely be accused of – we get just as excited over the successes that our client’s share as we do our own achievements. We know that this is because we genuinely become an extension of their teams, but it also makes our hard… read more.

Post Published by

Agencies are well-versed in the dark arts of baffling people with science. Whether its metrics that determine an audience reach or a targeted consumer from the right demographic reading a social post, it can be nothing short of a headache when you can’t decipher the fluff from the facts. PR has changed irrevocably over recent… read more.

Post Published by

Here at Open, we’ll each go through a newspaper every day and share interesting articles on a group notice board. Not only does this help us to keep abreast of the news, but it also might spark a campaign idea or just a friendly debate amongst colleagues. This week an article in the i caught… read more.

Post Published by

We try to make a difference wherever and whenever we can here at Open Comms but like many busy businesses, it’s finding the time that’s the trouble! It’s often the case that we have the best intentions but don’t have the hours in the day to contribute or commit to the good causes that we… read more.

Post Published by

I have always found it very easy to get lost in fiction. When I was younger, I loved nothing more than curling up on the sofa, leafing through the pages of a good book and taking myself into a world that no one else will ever imagine the way I do. 20 years later and… read more.