When Open Communications was approached by CorrBoard UK, the business was about to embark on the next chapter in its journey. It was the perfect opportunity to build brand profile. In addition to a new managing director and senior leadership team, it was on a mission to deliver three priorities: quality, service and sustainability.
The challenge was to use a range of PR techniques to reinforce the positive changes that were to be made to an external audience, while also working on the communications and culture within the business.
We have worked with the team to deliver a consistent schedule of positive news stories, ensuring at every stage that the company’s values are shared. Whether that be through press coverage, award success or social media content.
From the very start, when we supported the business as it rebranded, we have worked as an extension of the team and offered recommendations that have added value.
As we continue to work with the team, we know that there are many more milestones we will celebrate with them. What’s more, we know that we will have fun in the process and continue to build brand profile that supports the company’s ongoing objectives.
Since working with the team we have delivered:
- A press office function to share positive news and build brand profile
- Award submissions, delivering more than 10 successful outcomes
- Social media content
- Case studies shared in a topical way that adds personality
- Creative recommendations for campaigns to support new business
- Internal communications
We'll get the kettle on!
It’s quite a challenge to tell you everything on a simple website but we hope that this has given you a quick taste of how we work. If you would like to meet for a coffee and a natter about your PR, social and content marketing needs then please do give us a call.
We may not do air kissing but we do make a cracking cuppa and the biscuits aren’t bad either!