Tag: international

The Skypes the limit

 

We have recently secured our first international client and they just happen to be at the other side of the world! As you would expect we have had to take into account time differences but more importantly how we choose to communicate with the team.

 

We could have chosen to ring them and to hold regular conference calls but it is difficult to build a relationship with clients without putting a face to a name, which is why we always hold regular on site monthly meetings with the brands we work with.

 

In this instance a monthly meeting was obviously out of the question – mores the pity – however the wonder of modern technology has come to the rescue with the well-known social tool Skype.  Not only are we able to see the team but we can build a relationship with them and our calls can include the usual banter you would expect from our monthly meetings.

 

The fact that Skype is a cost effective option for business makes it all the more appealing and an obvious choice for those who want to work with clients that are based across the globe. Better still you don’t feel that you have to keep the calls short, or that you can’t engage with some general chatter as well as the business you have to deal with.

 

Of course this is not the first time we have used Skype for business, we have had calls with suppliers in Croatia who use it as a common tool to connect with prospects and brands in the UK. I have to admit that at first it was a little strange but now it’s just an alternative to the standard telephone call and if I’m honest a far more appealing option.

 

For all those considering Skype for business I would suggest that you try it out. Not only are you able to connect and communicate with your clients but the system also gives you the option to widen your scope, after all if your prospect list could span the globe as opposed to the UK then why not?

 

We are currently looking at other ways that we can use Skype to benefit our clients so if anyone has any examples or suggestions please feel free to comment.

Open goes global and announces expansion plans

 


Open Communications, the straight talking PR agency based at Nostell Priory in Wakefield, has secured its first international contract after it was appointed as preferred PR and social media provider for Print Media Group (PMG) in Australia. 

Securing the contract to supply an on-going press office facility for PMG, which is one of the largest print specialist organisations in Australia with sites throughout the country, Open will also support the business to implement a social media strategy, alongside training and guidance.

With a focus on improving the profile of the business throughout Australia, PMG has appointed Open Communications to assist the marketing team with extending its offering into new markets and territories. In addition the business will work with Open to share its successes with current and prospective customers, while growing its sales revenues over the next twelve months.

 “We’re delighted to be working with Lindsey and the team at Open Comms, they will become a valued extension of the marketing team at PMG. We’ll be drawing on their expertise to raise the company’s profile in select markets here in Australia,” says PMG Marketing Communications Manager, Cathie Agg.

Director of Open Communications, Emma Lupton said: “With the technology and communications channels that are now available to business, we are able to operate in a truly global market and our appointment by PMG is an excellent example of this.

She adds: “We are confident with the service and results that we are able to deliver to our clients and this is without doubt one of the reasons PMG were attracted to us in the first place. We are really looking forward to working with the team and to showing them how PR can support the growth and on-going success of an organisation.”

As a result of the PMG contract win, plus two further appointments over recent months, Open Communications is looking to expand its team. The agency now has vacancies for an administrator and Account Executive.

For more details about Open Communications and the vacancies on offer please visit www.opencomms.co.uk or call Emma or Lindsey on tel. 01924 862477.